On January 14, 2016, music fans and basketball enthusiasts gathered for the JBL In Studio private screening of NBA All-Star Damian Lillard’s new music video “Bigger Than Us” at the Harman Store in New York City.
Hosted by iconic radio personality and hip-hop journalist Miss Info, the invite-only event provided attendees with an exclusive opportunity to watch the video prior to its world premiere.
The Oakland-native Lillard ,stage-named “Dame Dolla”, was joined by his NBA teammates (Mason Plumlee, Allan Crabbe, C.J. McCollum and more) in celebrating the release of his debut music video.
Also in attendance to view the release of was hip-hop mainstay and gatekeeper Sway Calloway.
Inside the event, guest enjoyed custom cocktails and small bites while enjoying the sounds of DJ Wonder.
Guests also enjoyed testing out the latest audio products from JBL, including the Pulse 2, and a meet and greet with Lillard.
About JBL :
JBL is an American audio electronics company owned by Harman International.
It was founded in 1946 byJames Bullough Lansing. Their primary products are loudspeakers and associated electronics. There are two independent divisions within the company — JBL Consumer and JBL Professional. The former produces audio equipment for the consumer home market while the latter produces professional equipment for the studio, installed sound, tour sound, portable sound (production and DJ), and cinema markets.